McGregor Machinery

Brand video

McGregor Machinery

Project

McGregor Machinery, Brand Video

Date

February 2025

Location

Wangaratta, at the McGregor Machinery business and surrounding farmland

The brief

McGregor Machinery wanted to showcase the full scope of their agricultural and farming services across Wangaratta and surrounding regions. The goal was to create a cinematic business video that highlights their premium machinery, expert team, and commitment to supporting local farmers through quality and reliability.

Our role

The project was led by Sam Rogers and Jake Miles, who handled both video and photography production. Our team captured every element from tractors and machinery in action on local farms to detailed in-store product shots with Sam leading post-production editing to deliver polished visuals across video and photo content.

  • Cinematic Style. Professional, authentic, and product-driven showcasing the business from showroom to field
  • What Made It Special. Capturing powerful machinery in real use across local farms, telling the story of hard work and reliability
  • Audience Connection. Demonstrating the value of local expertise and quality equipment for the farming community

The film

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