Brand story & e-commerce
Coffee Chakra
The brief
Coffee Chakra, a specialty coffee roaster and espresso bar based in Myrtleford, wanted to elevate their brand presence and grow their online sales. The goal was to capture the warmth and craftsmanship of their café through authentic film and photography while designing a Shopify e-commerce store that reflected their brand and expanded their digital reach.
Our role
Our team managed the full creative process from filming and photography to e-commerce development and launch. Sam led cinematography, editing, and the Shopify build, while Jake worked alongside on both video and photography. Together, we crafted a cohesive brand experience that united storytelling, visuals, and digital performance creating a powerful foundation for Coffee Chakra’s growth.
Bringing it to life
We produced a cinematic brand video and photography collection that showcased every stage of the process from roasting beans to serving the perfect cup. These visuals became the foundation for the new Shopify website, designed for both storytelling and sales performance.
The result was a cohesive brand experience that connected customers emotionally and drove measurable growth.
Since launching the new e-commerce website, Coffee Chakra’s online income has increased by over 155% month-to-month compared to their previous sales average a direct reflection of how strong visuals and seamless digital design can turn brand storytelling into real business growth.
The films
Stills
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